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Every video game nerd knew that the Fortnite World Cup was last week. Even if you’re not into gaming you…
Here are 8 key steps to help steer your brand’s influencer marketing strategy in the right direction: Reach: How big is…
People are 92% more likely to trust recommendations from their peers than advertising when it comes to making purchase decisions.…
CTA (Call-to-action): You could write a great headline, excellent copy, and design amazing graphics, but without the right call to…
Every experienced marketer know’s that the most important part of your website is your landing page. However, just because they’re…
Marketing Funnel vs. Sales Funnel A Marketing funnel advertises a product or service to give leads (potential customers) a reason…
Market Segmentation In order to sell to your customer, you must know your customer. To reach your audience, you must…
The power of Lifestyle Marketing The ultimate goal of a marketing effort would be to convince people that otherwise wouldn’t…